WHERE BOOK SMART & STREET SMART COME TOGETHER |
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BLOG Welcome to our humble blog, where you will see us post a whole bunch of random things. If you are looking for amazing pieces of wisdom, this is probably the last place you should look. ;-)Whats the Fun Part of Market Research?
Running the Stolen Rum Challenge of course! And becoming famous for appearing on YouTube... Have a look at Perceptive's Joanne getting people to take the blind taste test between Stolen White Rum and the world's leading white rum
Visit www.stolenrum.com to see the results of the Stolen Rum Challenge! Ad Agencies and their Music Videos
Fortunately NZ ad agencies are an awesome bunch, who tend to let their work do the talking. Occasionally their overseas counterparts make themselves look like noobs by making music video's about themselves. Check this one out from the UK.
Wow, this is great - if great means ridiculously embarrassing. POPULAR INFOGRAPHICS
Needing some inspiration for that boring report? Use some infographics!!
 Ideas for the World Cup
Ok, so here are a few important things to know to beat the alcohol ban during the world cup. Actually this is the only thing to know.
 Remember to tell everyone it is Diet Coke too. Detail is always important in the art of deception. So I read. A graph representing our project team at the moment Yeah, enough said. Some ways to stay creative I keep getting stuck on number 4 ;-) Coffeeeee We were all hanging out for coffee this morning! I think its the weather. Phil had the usual four shots in his flat white. Ron who does our coffees has affectionately named it "the nuke". The rest of us settle for cappuccino's' and long blacks ;-) Guys.... There's a Tornado Outside.
Here is the footage of the Tornado that raced past our Albany office. Scary Stuff!
Warning: RAW footage, and some language may offend.
Within minutes the team had this clip on YouTube and sent to every major news station to inform the country of what had just happened. After being picked up on every major news channel in NZ and Australia (and having over 100,000 hits on YouTube) we figured we had done our job, and let people see how intense this tornado was. Our thoughts go out to those who lost so much, and a especially to the family who lost a loved one in this freakish event. Kia Kaha.
A Short Speech is a Good Speech
Getting to the point..... is never over rated. Love the kick at the end. "Huh, That's Right!"
Rebranding Facebook Then living up to its brand promise would be a piece of cake! ;-) Great t-shirt A few people come to mind here. Perhaps we should send them one of these shirts? Could you do that? This young artist is grabbing a lot of attention by the likes of CBS and other American news outlets. Stephen Wiltshire has been drawing cities since being diagnosed with autism at a young age, saying it’s his way to express himself. What’s unique about this artist though is that all he needs is a 20 minute helicopter ride above New York and after 7 days, 12 pens, and a lot of music on his ipod, he finishes the massive 18 ft accurate depiction of the city all from memory. He’s so accurate that when drawing Rome, he drew the exact number of columns in the Pantheon. Cool eh? Valentines Surprise Perceptive's Senior Project Manager Glen Wright got a nice Valentines Day surprise from his wife Carol. Its not everyday you see a cute message from your wife..... on a billboard!! Beat that next year Glen ;-) So true! Sometimes no caption is needed. This is one of those times. |
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