Omnibus

In the right hands, an omnibus survey is a very cool way to give marketers quick access to consumers without having to run their own comprehensive surveys. Yes, Perceptive run cool omnibuses. But there's more... Perceptive also runs a beautiful study into the nature and psyche of New Zealanders called Attitude New Zealand. And the cool bit to this? The findings are distributed free to over 500 agency and client side marketers every six months through www.attitudenz.co.nz.

TradeMe use Perceptive's omnibus to get quick and regular snapshots of how Kiwi's buy and sell online. We are able to provide a really useful service that is easy for TradeMe, gives them all the information that they need and saves them time and cost.