In Brief: Generative AI 2025

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How has New Zealand's use and attitudes towards AI changed? We asked. 

In 2023, we asked a representative sample of the New Zealand public about their use and perceptions of generative AI. Fast forward to January 2025, we ran the study again to see how uptake and attitudes towards this rapidly evolving technology have changed.

Inside this free report, you'll find:

• Generative AI adoption rates by age and gender
• How New Zealanders feel about generative AI
• Positive and negative perceptions of generative AI
• What is driving these perceptions
• And more!

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Want to understand the state of mind of the New Zealand public? Read our latest Mind & Matters report.