Your insights partner

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World class skill,
world-spanning curiosity.

About Perceptive

Perceptive is one of Australasia's best market research companies and technology-based customer intelligence providers. We’ve spent over a decade carefully assembling our team of highly skilled market research consultants, analysts, data scientists, creatives, developers, strategists, and account managers, all of whom contribute to the success of our clients.

We provide research and insights programmes to a variety of organisations across the Asia-Pacific, North America, United Kingdom, United Arab Emirates and India. In fact, we conduct both quantitative and qualitative research in over 40 countries, have over 500,000 surveys in field every month, and have access to over 11 million consumers via our professionally-managed research panels.

We also know how important data security is in today’s digital ecosystem. This has lead us to become ISO-certified to ensure we meet the highest global standards for information security management.

How we can help
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Daniel Shaw – Managing Director

For over 15 years, Daniel has helped clients drive growth and profitable outcomes through better customer intelligence. As Managing Director, he brings the collective power of Perceptive’s team to deliver great work and continue to grow our agency’s capability.

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Ange Dunn – Group Business Director

Ange manages insights programmes and helps clients harness the full breadth of capabilities to create best-in-class projects that grow and optimise brands. With 15 years' industry experience across NZ, AU and the UK, Ange excels at delivering projects from ideation to completion.

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Mark Vincett – Research and Strategy Director

With 20-plus years of experience, Mark excels at digging into the true thoughts, feelings and behaviours that motivate the people that make up your customers. As Director of Research at Sapien, he transforms research into strategic tools that inform category and brand plans.

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Rachael Weaver – Operations Director

With 15+ years in the industry, Rachael combines research expertise with operational leadership. She leads client projects and oversees operational excellence and team development—known for her detail-oriented approach and commitment to delivering actionable insights.

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Robbie Coshan – Business Director

Robbie has over 11 years of experience across the media and insights industries. He excels at translating data into actionable insights that help clients make better decisions. Robbie combines curiosity and strategic thinking to find creative solutions that deliver results.

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Sammie Parkinson – CX Implementation and Delivery Manager

With over 15 years' experience, Sammie designs and implements scalable platforms, leads survey and programme delivery, and translates business needs into practical solutions. She helps organisations deliver high-quality CX programmes and drive business impact.

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Jackson Humphries - Insights Director

For more than 10 years, Jackson has helped clients make better decisions through deeper customer understanding. He brings expertise across qualitative and quantitative research to uncover meaningful insights and deliver impactful outcomes.

Our thought leadership

Mind & Matters

Insights designed to help you better understand the hearts and minds of New Zealanders.

Fuel Shockwaves

A report series tracking how global fuel disruptions are reshaping consumer behaviour.

NPS Benchmarks

Find out where you stand in your industry with our Net Promoter Score industry benchmarks.

Trends in consumer behaviour

Discover how buying behaviours are changing and what it means for brands and marketers.

Our culture

While we’re all unique individuals here at Perceptive, there are some traits that make us the same, and that we look for in new team members.

We’re ruthlessly passionate about our work and its effectiveness for our clients. We’re collaborative and value one another’s differences. We’re geeky when it comes to technology’s role in customer experience and we enthusiastically look to insights to inform our decisions.

We love applying creativity to solve both communication and business challenges. We’re continuously curious about what it means to be human in this digital age. And we use that curiosity to find a better way, running towards the unknown—never away from it.


Talk to an expert

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