Insights and intelligence

For smarter
business decisions

As an award-winning insights and intelligence consultancy across New Zealand and Australia, we know where to look, what to connect and how to turn the signals that matter into meaningful impact.

What we do

As an insights and intelligence consultancy, we uncover the behaviours, attitudes and relationships that shape how people experience brands, organisations and services.

We connect these signals to understand what really matters – the moments, touchpoints and experiences that shape people's relationships with your brand or organisation.

The result is clearer opportunities to strengthen brands, improve experiences, inform policy and services, and drive growth.

Whatever the challenge, our team across New Zealand and Australia brings the expertise, technology and scale to deliver.

 

Who we are

How we work

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Research

Our specialists bring deep expertise across brand and market strategy, customer behaviour and experience, communications, cultural trends, new product development and pricing.

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Data

We connect and analyse data to uncover the signals that matter and turn them into clear, useful intelligence.

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Technology

We combine leading technology with human judgement to make insight easier to access, understand and act on – including through our partnership with Qualtrics.

Our core solutions

Brand tracking

Stay informed on your brand’s performance.

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Social and government

Drive impactful change in your sector.

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Creative testing

Test the effectiveness of your campaigns.

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Customer experience

Learn how customers experience your brand.

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Segmentation

Know who your customers and markets are.

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Campaign evaluation

Measure campaign effectiveness, reach and impact to understand what is working and where to improve.

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Behavioural insights

Discover what drives customer behaviour.

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Customer journey mapping

Identify your key customer touchpoints.

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