Mapping The Journey To Service Excellence
Free Case Study


In 2021, Rockgas wanted to redefine its customer engagement, experience strategy, implement new systems, and upgrade its operational processes to meet the organisation’s vision and goals.

To do this, Rockgas need a deep understanding of their customers, market, competitors, and the industry as a whole. For that, they turned to Perceptive.

In this case study, learn how Perceptive's customer experience and engagement research helped Rockgas to:

• Map their customer journey and identify critical touchpoints.
• Better engage and service customers at each touchpoint.
• Guide how they communicate with customers and create personalised experiences for them.


80% of businesses say they deliver a ‘superior’ customer experience—but only 8% of customers think they actually do. Is your business one of them?