This week, One New Zealand (NZ) released the 'AI Trust Report: New Zealanders' attitudes towards AI in 2025'. As One NZ's insights partner, One NZ commissioned the research from Perceptive to help Kiwi businesses consider how to adopt AI.
Over 1,000 New Zealanders were surveyed with the results revealing that despite high adoption of AI, a concerning trust gap exists that AI providers must overcome if they want their technology to remain part of New Zealand business practice.
“The opportunity for New Zealand to boost productivity with AI is massive, but it’ll only work if Kiwis trust the right steps are being taken when it comes to using these tools ethically," says One NZ CEO, Jason Paris.
“We commissioned this report to listen to New Zealanders and help businesses use AI in a way that’s transparent, ethical, and ultimately human-led. Businesses that fail to earn trust will fail to realise AI’s full potential.”
To read the full report visit https://media.one.nz/aireport
