News

Perceptive's leadership, Daniel Shaw (Managing Director) and Oliver Allen (General Manager), have both featured the the June/July issue of NZ Marketing Magazine!

Our General Manager, Oliver Allen, caught up with the NZ Herald to talk about our newest product: Ada. Ada is a self service, transactional data dashboard that help ...

Over the last three years Perceptive has run an annual Performance and Wellbeing Study for The College of Law New Zealand to research the issues, concerns and realities ...

Part two of our study into Kiwi Christmas spending has been featured in Stuff.co.nz. This research harnessed Paymark transactional data—the largest transactional data ...

Perceptive's research into Christmas spending intentions has been featured in an article on The Register.

A big congratulations to our clients, Xero and Modibodi who have been named in Interbrand’s list of the top fifteen breakthrough brands across Australia and New Zealand ...

Sapien's Generation Z research with Pepsi Max has been featured on Stoppress. The work involved exploring how Kiwis aged between 18 and 24 years think, feel and behave ...

Perceptive's cyber security research with 2degrees has found its way into the NZ Herald. The article covers the rise in cyber incidents in 2020 due to the rise of remote ...

Perceptive's research analyst, Shabnam Ayrom, has had her co-written paper 'Effects of internal branding and brand-oriented leadership on work-related outcomes' ...

Perceptive helped NZ Marketing Magazine and Stoppress with insight and research as to how Kiwis are feeling about travel in the post COVID-19 climate.