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News

Perceptive research featured in the NZ Herald

Perceptive's cyber security research with 2degrees has found its way into the NZ Herald. The article covers the rise in cyber incidents in 2020 due to the rise of remote ...
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Shabnam Ayrom published in Service Industries Journal

Perceptive's research analyst, Shabnam Ayrom, has had her co-written paper 'Effects of internal branding and brand-oriented leadership on work-related outcomes' ...
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Perceptive and NZ Marketing Magazine

Perceptive helped NZ Marketing Magazine and Stoppress with insight and research as to how Kiwis are feeling about travel in the post COVID-19 climate.
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In the news: Perceptive interviews on the AM Show

Consumer insights from Perceptive’s COVID-19 Insights Tracker has been featured on Newshub's AM Show. Watch the latest interviews below with Perceptive's Managing ...
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In the news: Oliver interviewed by NZ Business Magazine

Inside the April issue of NZ Business Magazine, is a two-page interview with Perceptive's General Manager, Oliver Allen. The interview covers highlights our recent ...
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In the news: Perceptive COVID-19 research featured on Umbrellar

Brand sentiment insights from Perceptive's COVID-19 tracker have been featured in Umbrellar's recent article: Changing stakes on 'back-to-business' for New Zealanders.
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In the news: Stop Press reports on Perceptive's COVID-19 Insights

News of our COVID-19 Insights Tracker has reached the ears of Stop Press. 
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In the news: Perceptive's research in The Spinoff

Findings from our Omnibus survey have made an appearance in The Spinoff. Our survey polled one thousand New Zealanders about their oral hygiene habits, specifically ...
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Intelligence with heart: Daniel Shaw in InterVIEW magazine

Daniel Shaw, Perceptive's Managing Director, has shared his thoughts about the evolution of customer intelligence in the 2019 Q4 issue of InterVIEW magazine.
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Sapien redefines shopper marketing

Sapien has pioneered new technology to measure shopper behaviour, helping redefine New Zealand retailer Frucor Suntory’s shopper marketing strategy.
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