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News

In the news: Perceptive's research in The Spinoff

Findings from our Omnibus survey have made an appearance in The Spinoff. Our survey polled one thousand New Zealanders about their oral hygiene habits, specifically ...
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Intelligence with heart: Daniel Shaw in InterVIEW magazine

Daniel Shaw, Perceptive's Managing Director, has shared his thoughts about the evolution of customer intelligence in the 2019 Q4 issue of InterVIEW magazine.
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In Good Company launches to industry

In Good Company, a report Perceptive produced in partnership with the Sustainability Business Council (SBC) and Porter Novelli, was launched at an industry event last ...
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The influence of sustainability on New Zealand consumers

New research reveals why brands need to talk sustainability. 22 November 2019 – New Zealanders believe electricity retailers and supermarkets are doing the most to be ...
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End of the guessing game: a theoretical exercise in data modelling

What if you could know in advance which of your customers are most likely to churn, and which will deliver the greatest return to your business if you stopped them ...
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Sapien redefines shopper marketing

Sapien has pioneered new technology to measure shopper behaviour, helping redefine New Zealand retailer Frucor Suntory’s shopper marketing strategy.
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Perceptive in the news: Hatch and Idealog

If you were browsing Idealog last week you may have noticed an article featuring Perceptive client, Hatch.
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Perceptive named insights partner for Vend and Xero

Perceptive has been appointed the global insights partner for both Vend and Xero.
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Perceptive customer insights deliver a win for Colenso and Burger King

How a customer insight-led marketing strategy fuelled one of Burger King’s strongest financial years yet.
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Perceptive Group joins Clemenger Group New Zealand

Perceptive, the creators of Customer Monitor, was founded in 2005 as a full-service market research company. Over the past twelve years, Perceptive has evolved into a ...
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