Perceptive blog
Perceptive Team - 03 December 2025
In the fast-paced world of business and technology, how we listen to customer feedback has changed dramatically over the last decade. From call centres and traditional Voice of Customer surveys to social listening and online intercepts, modern...
Perceptive Team - 01 December 2025
Have you got the NPS edge or are you falling behind your peers in the insurance industry? As part of our latest round of NPS benchmarking for the insurance industry, we asked customers why they gave the score they did and analysed their responses to...
Perceptive Team - 03 September 2025
When we’re talking about employee engagement, we’re referring to what keeps people happy at work, continually motivated and staying with a company, through thick and thin. Motivation is that crucial factor that keeps people passionate about their...
Perceptive Team - 12 January 2025
Market research is an integral part of successful business, but it can be a significant investment for smaller businesses. Reduce your initial costs with this curated list of some of the best free market research tools available on the web. Read...
Perceptive Team - 09 January 2025
In this blog, we're focusing on best practice customer experience (CX) and how the most successful financial services businesses get it right. At the end of this post we’ll give you some pointers on how to overcome your customer experience...
Perceptive Team - 09 January 2025
Workplaces and employees have undergone radical change in the last few years—from the pandemic to new ways of working, adapting to new digital transformation technologies. As a result, employee engagement has shot up the list of priorities for...
Perceptive Team - 08 January 2025
We often talk about customer experience (CX) in isolation, but it’s important to understand that customer experience and brand are two sides of the same coin. Each one influences the other, from the expectations consumers have to how they perceive...
Perceptive Team - 23 April 2024
Leading and managing people is a tough game in the world of business today. In the wake of declining workplace well-being and mental health, companies are struggling to address a number of issues that detract from employee engagement. A 2024 study...
Perceptive Team - 15 April 2024
Most business leaders are aware they need data to make informed decisions. So much so, a recent study of New Zealand C-suite, senior managers and IT managers found 33 per cent saw "data-driven insights to support decision-making" as the biggest tech...
Perceptive Team - 09 April 2024
Are you going through lots of effort to send your surveys out (or are you smart enough to have an expert do it for you?), then get excited when you get the results back, only to see that you actually don’t have many responses at all? Customers...
